The Halo Clay rug embraces a sophisticated earth-toned palette, transitioning smoothly through nested bands of warm, autumnal colour:
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The Radiant Core: The central capsule field features a light-catching, lustrous wash of soft tan and pale biscuit beige.
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The Transitional Bands: Framing the core is an intermediate concentric ring rendered in a rich, warm chestnut brown.
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The Outer Margin: Enclosing the design is a prominent, deeply saturated border band of earthy terracotta rust.
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The Accent Trim: Finishing the very perimeter of the rug is a plush framing lip of warm, shimmering copper.
Texture & Tactile Appeal
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Dual-Fibre Textural Harmony: The defining signature of the Halo collection is its premium blend of wool and viscose. By spinning resilient natural wool together with sleek, shimmering viscose, the surface achieves a magnificent tactile complexity that balances plush underfoot support with silk-like softness.
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Shimmering Luminous Luster: The premium viscose fibres reflect light dynamically across the distinct concentric segments. This allows the earthy clay tones to shift beautifully from a bright, metallic sheen to a deep, matte saturation depending on your viewing angle.
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Luxurious High-Low Shag Pile: Boasting a generous 35mm pile height, this thick shaggy surface yields sumptuously underfoot. The dense yarn clusters provide exceptional warmth and comforting acoustic insulation over hard floor surfaces.
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Architectural Carved Channels: To accentuate the oval theme, each concentric colour band is separated by a subtle, hand-carved channel. This deliberate sculpting gives the rug an incredible three-dimensional depth, allowing the curved lines to stand out clearly.
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Tailored Fabric Backing: The high-quality nature of the rug’s construction extends right to the reverse side, revealing a highly durable, protective canvas foundation finished with a neatly bound fabric trim to ensure excellent shape retention and a flat, secure drape.
Specifications
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Material: 55% Wool, 45% Viscose — an expertly balanced natural and synthetic composition that pairs the inherent structural strength, durability, and resilience of pure wool yarn with the velvety softness and vibrant dye clarity of fine viscose.
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Pile Height: 35mm (Deep Shag Pile) — an extra-thick, plush profile engineered for maximum cushioning and a luxurious feel underfoot.
Care & Cleaning
To keep your premium wool and viscose blend rug looking vibrant and beautifully textured for years to come, please follow these core care guidelines:
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Shedding Expectations: Initial shedding of loose natural fibres is a completely normal and expected characteristic of high-quality wool rugs. Regular, gentle vacuuming using a suction-only setting will easily manage this over the first few weeks, and it will not affect the long-term performance or lifetime of the rug.
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Routine Maintenance: Vacuum the deep pile occasionally to lift everyday dust particles. Strictly avoid rotating beater bars, turbo brushes, or harsh brush attachments, as these can pull or fuzz the delicate viscose yarn loops.
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Moisture Warning: Keep this rug away from high-moisture zones. Viscose fibres are highly sensitive to water; liquid spills should be blotted instantly with a clean, bone-dry cloth without scrubbing or rubbing the surface.
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Deep Cleaning: For persistent marks or general refreshing, specialist cleaning only is required to safely protect the structural textile backing and the wool’s natural protective oils.
