Key Specifications
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Material: Crafted from 100% Polypropylene, this rug is engineered for modern living. It is naturally stain-resistant, moisture-resistant, and hypoallergenic.
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Durability: The synthetic fibres are incredibly resilient and low-maintenance, making this rug an excellent choice for high-traffic areas where everyday performance is a priority.
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Pile Height: Featuring a luxurious 50mm (2″) Shag pile, the rug offers a premium, cushioned texture that provides warmth and superior sound dampening.
Design & Colour Palette
The rug features a relaxed, transitional diamond pattern that adds a sense of organic movement to the floor:
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Midnight Blue Field: The primary base is a rich, saturated navy blue. This deep tone grounds the room and creates a sophisticated backdrop for furniture.
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Cream Shag Lattice: The large-scale diamond grid is rendered in a soft cream. Due to the 50mm pile height, the lines have a beautiful, blurred quality that feels cozy and less formal than a flat-weave pattern.
Interior Styling
As shown in the lifestyle setting, the Alto Blue Cream rug is a perfect foundation for a “Moody Luxe” or “Contemporary Classic” aesthetic. Its thick, shaggy pile creates a beautiful contrast against the structured lines of the grey tufted wingback chairs and the dark-panelled walls. It pairs exceptionally well with metallic accents—like the brass telephone or silver side table pictured—and textured, monochromatic cushions.
Care & Cleaning
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Vacuuming: Vacuum occasionally to keep the long fibers upright and clear of dust.
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Spills: Blot spills immediately and spot clean with a slightly damp cloth (always check the care label on your rug for specific guidelines).